Opportunity Identification

Description

This lecture focuses on the early stage of the entrepreneurship process, specifically on opportunity identification. It covers how to identify good opportunities, understand the drivers of opportunity identification, evaluate opportunities, and choose the best one for firm creation. The concept of technological fungibility, the importance of prior knowledge, and the process of evaluating and testing multiple opportunities are also discussed, providing strategic insights for entrepreneurs.

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Official source

https://mediaspace.epfl.ch/media/0_o81jeb67

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