Lecture

Digital Transformation: Conclusion

Description

This lecture concludes the chapter on digital transformation by presenting the digital transformation pyramid, focusing on corporate layers, building blocks, and goals. It emphasizes the importance of aligning business strategy with business models, targets, and objectives, followed by executing business objectives through an operating model encompassing organization, processes, and tools. The lecture also discusses addressing customer needs with new services or products, and leveraging enabling technologies such as big data, APIs, chatbots, CRM, artificial intelligence, and machine learning.

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