Mobile marketingMobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, e-mail, SMS and MMS, social media, or mobile applications. Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services, appointment reminders and ideas.
BeamformingBeamforming or spatial filtering is a signal processing technique used in sensor arrays for directional signal transmission or reception. This is achieved by combining elements in an antenna array in such a way that signals at particular angles experience constructive interference while others experience destructive interference. Beamforming can be used at both the transmitting and receiving ends in order to achieve spatial selectivity. The improvement compared with omnidirectional reception/transmission is known as the directivity of the array.
Radio Data SystemRadio Data System (RDS) is a communications protocol standard for embedding small amounts of digital information in conventional FM radio broadcasts. RDS standardizes several types of information transmitted, including time, station identification and program information. The standard began as a project of the European Broadcasting Union (EBU), but has since become an international standard of the International Electrotechnical Commission (IEC). Radio Broadcast Data System (RBDS) is the official name used for the U.
History of radioThe early history of radio is the history of technology that produces and uses radio instruments that use radio waves. Within the timeline of radio, many people contributed theory and inventions in what became radio. Radio development began as "wireless telegraphy". Later radio history increasingly involves matters of broadcasting. Invention of radio In an 1864 presentation, published in 1865, James Clerk Maxwell proposed theories of electromagnetism, with mathematical proofs, that showed that light and predicted that radio and x-rays were all types of electromagnetic waves propagating through free space.
Plain old telephone servicePlain old telephone service (POTS), or plain ordinary telephone system, is a retronym for voice-grade telephone service employing analog signal transmission over copper loops. POTS was the standard service offering from telephone companies from 1876 until 1988 in the United States when the Integrated Services Digital Network (ISDN) Basic Rate Interface (BRI) was introduced, followed by cellular telephone systems, and voice over IP (VoIP). POTS remains the basic form of residential and small business service connection to the telephone network in many parts of the world.
Mobile radio telephoneMobile radio telephone systems were mobile telephony systems that preceded modern cellular network technology. Since they were the predecessors of the first generation of cellular telephones, these systems are sometimes retroactively referred to as pre-cellular (or sometimes zero generation, that is, 0G) systems. Technologies used in pre-cellular systems included the Push to Talk (PTT or manual), Mobile Telephone Service (MTS), Improved Mobile Telephone Service (IMTS), and Advanced Mobile Telephone System (AMTS) systems.
TelephoneA telephone is a telecommunications device that permits two or more users to conduct a conversation when they are too far apart to be easily heard directly. A telephone converts sound, typically and most efficiently the human voice, into electronic signals that are transmitted via cables and other communication channels to another telephone which reproduces the sound to the receiving user. The term is derived from τῆλε (tēle, far) and φωνή (phōnē, voice), together meaning distant voice.
Business telephone systemA business telephone system is a multiline telephone system typically used in business environments, encompassing systems ranging in technology from the key telephone system (KTS) to the private branch exchange (PBX). A business telephone system differs from an installation of several telephones with multiple central office (CO) lines in that the CO lines used are directly controllable in key telephone systems from multiple telephone stations, and that such a system often provides additional features related to call handling.
Two-way radioA two-way radio is a radio transceiver (a radio that can both transmit and receive radio waves), which is used for bidirectional person-to-person voice communication with other users with similar radios, in contrast to a broadcast receiver, which only receives transmissions. Two-way radios usually use a half-duplex communication channel, which permits two-way communication, albeit with the limitation that only one user can transmit at a time.
GSMThe Global System for Mobile Communications (GSM) is a standard developed by the European Telecommunications Standards Institute (ETSI) to describe the protocols for second-generation (2G) digital cellular networks used by mobile devices such as mobile phones and tablets. GSM is also a trade mark owned by the GSM Association. GSM may also refer to the Full Rate voice codec. It was first implemented in Finland in December 1991. By the mid-2010s, it became a global standard for mobile communications achieving over 90% market share, and operating in over 193 countries and territories.
