Target audienceA target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to said intended audience. In marketing and advertising, it is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves.
Beam divergenceIn electromagnetics, especially in optics, beam divergence is an angular measure of the increase in beam diameter or radius with distance from the optical aperture or antenna aperture from which the beam emerges. The term is relevant only in the "far field", away from any focus of the beam. Practically speaking, however, the far field can commence physically close to the radiating aperture, depending on aperture diameter and the operating wavelength.
South AmericaSouth America is a continent entirely in the Western Hemisphere and mostly in the Southern Hemisphere, with a relatively small portion in the Northern Hemisphere at the northern tip of the continent. It can also be described as the southern subregion of a single continent called America. South America is bordered on the west by the Pacific Ocean and on the north and east by the Atlantic Ocean; North America and the Caribbean Sea lie to the northwest.
Northern AmericaNorthern America is the northernmost subregion of North America. The boundaries may be drawn slightly differently. In one definition, it lies directly north of Middle America. Northern America's land frontier with the rest of North America then coincides with the Mexico–United States border. Geopolitically, according to the United Nations' scheme of geographical regions and subregions, Northern America consists of Bermuda, Canada, Greenland, Saint Pierre and Miquelon and the United States (the contiguous United States and Alaska only, excluding Hawaii, Navassa Island, Puerto Rico, the United States Virgin Islands, and other minor U.