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Concept
Modern animation in the United States
Résumé
Modern animation in the United States from 1989 to 2004 is referred to as the renaissance age of American animation (or Silver Age of American animation). During this period, many large American entertainment companies reformed and reinvigorated their animation departments, following a dark age during the 1970s to mid 1980s. During this time the United States had a profound effect on animation worldwide.
Many companies originating in the golden age of American animation experienced newfound critical and commercial success. During the Disney Renaissance, The Walt Disney Company went back to producing critically and commercially successful animated films based on well known stories, just as Walt Disney had done during his lifetime. Disney also began producing successful animated television shows, a first for the company, which led to the creation and launch of Disney Channel. Warner Bros. produced highly successful animated television series inspired by their classic Looney Tunes cartoons, while also launching the DC Animated Universe. Hanna-Barbera ceased production on low budget television series and launched Cartoon Network. The Viacom-owned now Paramount Global owned television network, Nickelodeon rose to fame by creating the Nicktoons brand in 1991 which led to more TV shows in the 1990s and 2000s.
In addition, new animation studios rose to prominence during this animation renaissance. Most notably, Pixar debuted with the extremely successful Toy Story, the first feature film to use computer animation. DreamWorks Animation debuted late in the era, but would become a major competitor to Disney in the subsequent decade.
During the renaissance age of American animation, animation technology also experienced revolutionary shifts. Hand drawn traditional animation declined in favor of computer generated digital ink beginning in the late 1980s. In turn, 2D digital animation declined in favor of 3D computer animation beginning in the late 1990s.
Source officielle
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