Concept

Gulf+Western

Résumé
Gulf and Western Industries, Inc. (stylized as Gulf+Western) was an American conglomerate. The company originally focused on manufacturing and resource extraction, but it began purchasing a number of entertainment companies beginning in 1966 and continuing through the 1970s. Most notable among the acquisitions were film studio Paramount Pictures in 1966, television studio Desilu Productions in 1967, arcade and later videogame manufacturer Sega in 1969, book publisher Simon & Schuster in 1975, and a number of music labels including Dot Records (a subsidiary of Paramount at the time of purchase). Some of these properties were reorganized under the Paramount brand, with Dot Records becoming the nuclei of Paramount Records and Desilu becoming Paramount Television. The company pivoted to focus on entertainment and publishing, selling off its other assets through the course of the 1980s. Gulf and Western re-branded itself as Paramount Communications in 1989. A controlling interest of Paramount Communications was purchased by Viacom in 1994, and the entertainment assets of Gulf and Western are today part of the media conglomerate Paramount Global. Gulf and Western's origins date to the 1934 founding of the Michigan Bumper Corporation, although Charles Bluhdorn treated his 1956 takeover of Michigan Plating and Stamping Company as its "founding" for the purpose of later anniversaries. In 1957, Michigan Plating and Stamping acquired the Beard & Stone Electric Company of Houston, Texas, and changed its name to Gulf and Western Corporation in 1958. The name reflected the company's operations in Houston near the Gulf of Mexico and its intent to serve the growing automotive industry in the Western United States. Under Bluhdorn the company diversified into a variety of businesses that included stamping metal bumpers, financial services, manufacturing, apparel, home and consumer products, agriculture, auto parts, natural resources, building products, entertainment, and publishing.
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