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Concept
Condé Nast (businessman)
Résumé
Condé Montrose Nast (March 26, 1873 – September 19, 1942) was an American publisher, entrepreneur and business magnate. He founded Condé Nast, a mass media company, and published titles such as Vanity Fair, Vogue and The New Yorker.
Named after his uncle, Condé Montrose Nast was born in New York City to a family of Midwestern origin. His father, William F. Nast—son of the German-born Methodist leader William Nast—was an inventor who had been an U.S. attaché in Berlin. His mother, Esther A. Benoist, was a daughter of pioneering St. Louis banker Louis Auguste Benoist, a descendant of a prominent French family who emigrated to Canada, then to Missouri. He had three siblings.
Nast's aunt financed his studies at Georgetown University, from which he graduated in 1894. During his studies, he served as class president and a member of Georgetown's debating organization, the Philodemic Society. He stayed on an extra year to receive a master's degree from Georgetown in 1895. He went on to earn a law degree from Washington University in St. Louis in 1897.
Nast did not take well to law and, upon graduation, got a job working for a former Georgetown classmate, Robert Collier, as advertising manager for Collier's Weekly. Over the course of a decade he increased the advertising revenue a hundredfold. He published books and Lippincott's Monthly Magazine with Robert M. McBride. After leaving Collier's, Nast bought Vogue, then a small New York society magazine, transforming it into one of America's premier fashion magazines.
He then turned Vanity Fair into a sophisticated general-interest publication, with the help of his friend Frank Crowninshield, who was editor and a major influence for more than 20 years. It published many new and high-quality writers and displayed reproductions of modern art.
Nast eventually owned a stable of magazines that included House & Garden, British, French and Argentine editions of Vogue, Le Jardin des Modes and Glamour – the last magazine added to the group while he was alive.
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