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Concept
Email spam
Résumé
Email spam, also referred to as junk email, spam mail, or simply spam, is unsolicited messages sent in bulk by email (spamming). The name comes from a Monty Python sketch in which the name of the canned pork product Spam is ubiquitous, unavoidable, and repetitive. Email spam has steadily grown since the early 1990s, and by 2014 was estimated to account for around 90% of total email traffic.
Since the expense of the spam is borne mostly by the recipient, it is effectively postage due advertising. Thus, it is an example of a negative externality.
The legal definition and status of spam varies from one jurisdiction to another, but nowhere have laws and lawsuits been particularly successful in stemming spam.
Most email spam messages are commercial in nature. Whether commercial or not, many are not only annoying as a form of attention theft, but also dangerous because they may contain links that lead to phishing web sites or sites that are hosting malware or include malware as file attachments.
Spammers collect email addresses from chat rooms, websites, customer lists, newsgroups, and viruses that harvest users' address books. These collected email addresses are sometimes also sold to other spammers.
At the beginning of the Internet (the ARPANET), sending of commercial email was prohibited. Gary Thuerk sent the first email spam message in 1978 to 600 people. He was reprimanded and told not to do it again. Now the ban on spam is enforced by the Terms of Service/Acceptable Use Policy (ToS/AUP) of internet service providers (ISPs) and peer pressure.
Spam is sent by both otherwise reputable organizations and lesser companies. When spam is sent by otherwise reputable companies it is sometimes referred to as Mainsleaze. Mainsleaze makes up approximately 3% of the spam sent over the internet.
Many spam emails contain URLs to a website or websites. According to a Cyberoam report in 2014, there are an average of 54 billion spam messages sent every day. "Pharmaceutical products (Viagra and the like) jumped up 45% from last quarter’s analysis, leading this quarter’s spam pack.
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