Concept

Neal's Yard Remedies

Résumé
Neal's Yard Remedies is a UK-based retail and multi-level marketing company selling cosmetics, skin care products, and essential oils. The direct selling arm is branded NYR Organics. The company was founded in 1981. History Founder Romy Fraser, then a teacher and single parent with two daughters, abandoned her career in education in 1981 and opened the first Neal's Yard Remedies shop in Neal's Yard in Covent Garden, London. Originally operating under the name Neal's Yard Apothecary, the outlet was intended as an alternative pharmacy; the company adopted the present name in 1986, to avoid the assumption it was a registered pharmacy, when a franchised off-shoot opened in Oxford. It sells dried herbs, homoeopathic products, essential oils, Bach flower remedies, and a similar range of toiletries. Fraser founded the business as an extension of Neal's Yard Wholefoods, the first such shop in London, which was run by Nicholas Saunders who offered to split
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