Gender and Environment: Part II & Group Project

This lecture delves into the impact of gender on pro-environmental behaviors, exploring consistent effects on attitudes and behaviors across different contexts and research traditions. It discusses gender differences in environmentalism, the association of eco-friendly products with femininity, and the influence of masculine branding on sustainable consumption. The lecture also covers studies on gender differences in systematic reviews and the mediation of gender effects on social dominance orientation. Additionally, it outlines a group project focusing on the study of mediators and moderators related to gender and environmental attitudes, with a practical phase involving research, report drafting, and classroom presentations.