Commercial broadcastingCommercial broadcasting (also called private broadcasting) is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship, for example. It was the United States' first model of radio (and later television) during the 1920s, in contrast with the public television model in Europe during the 1930s, 1940s and 1950s, which prevailed worldwide, except in the United States, Mexico, and Brazil, until the 1980s.
FM broadcastingFM broadcasting is a method of radio broadcasting that uses frequency modulation (FM) of the radio broadcast carrier wave. Invented in 1933 by American engineer Edwin Armstrong, wide-band FM is used worldwide to transmit high-fidelity sound over broadcast radio. FM broadcasting offers higher fidelity—more accurate reproduction of the original program sound—than other broadcasting techniques, such as AM broadcasting. It is also less susceptible to common forms of interference, having less static and popping sounds than are often heard on AM.
Broadcast syndicationBroadcast syndication is the practice of leasing the right to broadcasting television shows and radio programs to multiple television stations and radio stations, without going through a broadcast network. It is common in the United States where broadcast programming is scheduled by television networks with local independent affiliates. Syndication is less widespread in the rest of the world, as most countries have centralized networks or television stations without local affiliates.
Television broadcasterA television broadcaster or television network or is a telecommunications network for distribution of television content, where a central operation provides programming to many television stations, pay television providers or, in the United States, multichannel video programming distributors. Until the mid-1980s, broadcast programming on television in most countries of the world was dominated by a small number of terrestrial networks. Many early television networks such as the BBC, CBS, NBC or ABC in the USA and in Australia evolved from earlier radio networks.
Mass mediaMass media includes the diverse arrays of media that reach a large audience via mass communication. Broadcast media transmit information electronically via media such as films, radio, recorded music, or television. Digital media comprises both Internet and mobile mass communication. Internet media comprise such services as email, social media sites, websites, and Internet-based radio and television. Many other mass media outlets have an additional presence on the web, by such means as linking to or running TV ads online, or distributing QR codes in outdoor or print media to direct mobile users to a website.
BroadcastingBroadcasting is the distribution of audio or video content to a dispersed audience via any electronic mass communications medium, but typically one using the electromagnetic spectrum (radio waves), in a one-to-many model. Broadcasting began with AM radio, which came into popular use around 1920 with the spread of vacuum tube radio transmitters and receivers. Before this, most implementations of electronic communication (early radio, telephone, and telegraph) were one-to-one, with the message intended for a single recipient.
Radio broadcastingRadio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio station, while in satellite radio the radio waves are broadcast by a satellite in Earth orbit. To receive the content the listener must have a broadcast radio receiver (radio). Stations are often affiliated with a radio network that provides content in a common radio format, either in broadcast syndication or simulcast, or both.
Communications satelliteA communications satellite is an artificial satellite that relays and amplifies radio telecommunication signals via a transponder; it creates a communication channel between a source transmitter and a receiver at different locations on Earth. Communications satellites are used for television, telephone, radio, internet, and military applications. Many communications satellites are in geostationary orbit above the equator, so that the satellite appears stationary at the same point in the sky; therefore the satellite dish antennas of ground stations can be aimed permanently at that spot and do not have to move to track the satellite.
AdvertisingAdvertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers.
