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Related lectures (32)
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Business Problem and Solution Models
Explores solutions for business and IT alignment, exam requirements, and examples of business problem models in the light aviation market.
Business Opportunity Identification
Explores business opportunity identification, factors affecting recognition, idea generation, and tools for supporting creativity.
Value Proposition in Emerging Markets
Delves into value proposition in emerging markets, emphasizing customer needs, differentiation, and key elements of a good value proposition.
Introduction to Continuous Improvement
Covers the basics of Continuous Improvement, emphasizing the importance of disconnecting to connect and engaging in online classes.
Launching New Ventures: What's Your Value Proposition?
Explores the creation of a compelling value proposition in entrepreneurship to attract customers and build loyalty.
Business Model: Design and Optimization
Covers different business models and the holistic approach to designing them.
Business Alignment and Process Optimization
Discusses solutions for business/IT alignment and process optimization in a case study involving meetings with the COO and a salesperson.
Business Opportunity Identification
Explores moving from ideas to business opportunities, emphasizing alertness, prior knowledge, and cognitive flexibility in recognizing opportunities.
Understanding Customers & Competition
Emphasizes understanding customer needs, values, and competitor analysis for entrepreneurial success.
Entrepreneurial Marketing: Customer Needs & Competition
Explores understanding customer needs, customer value, and analyzing competition for entrepreneurial success.