Concept
Rhetoric
Related concepts (92)
Hyperbole
Hyperbole (haɪˈpɜːrbəli; adj. hyperbolic ˌhaɪpərˈbɒlɪk) is the use of exaggeration as a rhetorical device or figure of speech. In rhetoric, it is also sometimes known as auxesis (literally 'growth'). In poetry and oratory, it emphasizes, evokes strong feelings, and creates strong impressions. As a figure of speech, it is usually not meant to be taken literally. 'Hyperbole' is derived from the huperbolḗ by way of Latin. The word is composed from hupér 'above, beyond' and bállō 'throw'.
Antithesis
Antithesis (: antitheses; Greek for "setting opposite", from ἀντι- "against" and θέσις "placing") is used in writing or speech either as a proposition that contrasts with or reverses some previously mentioned proposition, or when two opposites are introduced together for contrasting effect. This is based on the logical phrase or term. Antithesis can be defined as "a figure of speech involving a seeming contradiction of ideas, words, clauses, or sentences within a balanced grammatical structure.
Synecdoche
Synecdoche (sɪˈnɛkdəki ) is a type of metonymy; it is a figure of speech in which a term for a part of something is used to refer to the whole (pars pro toto), or vice versa (totum pro parte). The term is derived . Examples of common English synecdoches include suits for businessmen, wheels for automobile, and boots for soldiers. Another example is the use of government buildings to refer to their resident agencies or bodies, such as The Pentagon for the United States Department of Defense and Downing Street or Number 10 for the office of the Prime Minister of the United Kingdom.
Aristophanes
Aristophanes (ˌærɪˈstɒfəniːz; Ἀριστοφάνης, aristophánɛːs; c. 446 – c. 386 BC), son of Philippus, of the deme Kydathenaion (Cydathenaeum), was a comic playwright or comedy-writer of ancient Athens and a poet of Old Attic Comedy. Eleven of his forty plays survive virtually complete. These provide the most valuable examples of a genre of comic drama known as Old Comedy and are used to define it, along with fragments from dozens of lost plays by Aristophanes and his contemporaries.
Horace
Quintus Horatius Flaccus (ˈkɥiːn̪t̪ʊs̠ (h)ɔˈraːt̪iʊs̠ ˈfɫ̪akːʊs̠; 8 December 65 BC – 27 November 8 BC), commonly known in the English-speaking world as Horace (ˈhɒrɪs), was the leading Roman lyric poet during the time of Augustus (also known as Octavian). The rhetorician Quintilian regarded his Odes as just about the only Latin lyrics worth reading: "He can be lofty sometimes, yet he is also full of charm and grace, versatile in his figures, and felicitously daring in his choice of words.
Gorgias (dialogue)
Gorgias (ˈɡɔrɡiəs; Γοργίας ɡorɡíaːs) is a Socratic dialogue written by Plato around 380 BC. The dialogue depicts a conversation between Socrates and a small group of sophists (and other guests) at a dinner gathering. Socrates debates with the sophist seeking the true definition of rhetoric, attempting to pinpoint the essence of rhetoric and unveil the flaws of the sophistic oratory popular in Athens at the time. The art of persuasion was widely considered necessary for political and legal advantage in classical Athens, and rhetoricians promoted themselves as teachers of this fundamental skill.
Trivium
The trivium is the lower division of the seven liberal arts and comprises grammar, logic, and rhetoric. The trivium is implicit in De nuptiis Philologiae et Mercurii ("On the Marriage of Philology and Mercury") by Martianus Capella, but the term was not used until the Carolingian Renaissance, when it was coined in imitation of the earlier quadrivium. Grammar, logic, and rhetoric were essential to a classical education, as explained in Plato's dialogues.
Epideictic
The epideictic oratory, also called ceremonial oratory, or praise-and-blame rhetoric, is one of the three branches, or "species" (eidē), of rhetoric as outlined in Aristotle's Rhetoric, to be used to praise or blame during ceremonies. The term's root has to do with display or show (deixis). It is a literary or rhetorical term from the Greek ἐπιδεικτικός "for show". It is generally pronounced ɛpᵻˈdaɪktɪk or ɛpᵻˈdeɪktɪk. Another English form, now less common, is epidictic ɛpᵻˈdɪktɪk.
Phronesis
Phronesis (phrónēsis), is a type of wisdom or intelligence relevant to practical action in particular situations. It implies both good judgment and excellence of character and habits, and was a common topic of discussion in ancient Greek philosophy. Classical works about this topic are still influential today. In Aristotelian ethics, the concept was distinguished from other words for wisdom and intellectual virtues—such as episteme and sophia—because of its practical character.
Public relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment.