Lecture
This lecture covers the fundamental principles of UX design, including mood boards, site maps, paper sketches, wireframes, and interactive prototypes. It also delves into the importance of trust in UX, emphasizing the use of known patterns, technology, and social pressure to build trust with users. The presentation explores the significance of maintaining credibility over time and the role of data interpretation in establishing trust. Additionally, it highlights the iterative nature of UX design, focusing on user feedback and the integration of UX throughout all project stages.