Business Models: Technologies, Innovations and Emerging Markets

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Explores the evolution and adaptation of business models, emphasizing customer value, innovation, and change management.

Explores strategic marketing, customer needs, and value proposition for successful marketing strategies.

Explores business model innovation, risk-taking, strategy basics, and the Business Model Canvas.

Covers the Business Model Canvas and its key elements for developing business models.

Covers pivoting and value proposition in software development, emphasizing customer validation and the Dropbox case study.

Explores Climeworks' innovative carbon removal technologies and their impact on combating global warming through direct air capture.

Explores supply chain innovations, including the impact of digital advancements and Industry 4.0.

Delves into market entry strategy essentials, using examples and exercises to teach students how to position themselves effectively in the market.

Covers different business models and the holistic approach to designing them.

Explores customer segments, value proposition, and the triple bottom line.