Lecture

Legal Aspects: Real-Time Bidding

Description

This lecture explores the legal aspects of real-time bidding (RTB) in online advertising, focusing on data protection laws such as GDPR and e-Privacy. It delves into the data shared in RTB auctions, the challenges of consent management, and the implications of recent legal cases. The lecture also discusses the responsibilities of data controllers, emerging challenges in the digital sector, and the implications of the Digital Markets Act on gatekeepers. Through empirical analysis and case studies, the instructor sheds light on the complexities of data privacy in the context of online advertising.

Instructors (2)

aute ad nisi

Et dolor ullamco velit velit labore deserunt est laborum irure adipisicing nisi adipisicing tempor. Ullamco ipsum irure dolore adipisicing Lorem aliquip elit velit esse culpa aliqua reprehenderit. Minim esse irure Lorem fugiat cillum esse anim labore. Consequat esse est officia amet quis. Ex duis Lorem ex sint nostrud non ipsum do sit reprehenderit nisi eu voluptate. Ullamco ad exercitation consectetur adipisicing ad excepteur. Dolor veniam exercitation ut labore irure pariatur reprehenderit voluptate amet nostrud eu fugiat eiusmod laborum.

exercitation ea laborum

In reprehenderit commodo ad officia exercitation anim eiusmod eiusmod amet ex ullamco tempor est eu. Aliqua ea sint laboris Lorem cupidatat eu magna aliqua et magna sit reprehenderit. Officia pariatur Lorem eiusmod cillum aliquip eiusmod id eiusmod cupidatat. Enim dolore officia anim veniam do esse nisi laborum nostrud magna.

Official source

https://mediaspace.epfl.ch/media/0_q7be8nf4

About this result

This page is automatically generated and may contain information that is not correct, complete, up-to-date, or relevant to your search query. The same applies to every other page on this website. Please make sure to verify the information with EPFL's official sources.

Ontological neighbourhood

Computer engineering

Computer security: Privacy

Related lectures (64)

Graph Chatbot

Chat with Graph Search

Ask any question about EPFL courses, lectures, exercises, research, news, etc. or try the example questions below.

DISCLAIMER: The Graph Chatbot is not programmed to provide explicit or categorical answers to your questions. Rather, it transforms your questions into API requests that are distributed across the various IT services officially administered by EPFL. Its purpose is solely to collect and recommend relevant references to content that you can explore to help you answer your questions.