Lecture

Real-Time Bidding: Legal Aspects

In course

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Description

This lecture delves into the world of real-time bidding, automated auctions for online advertising, where personal data is exchanged between various platforms without robust oversight, leading to privacy concerns and legal implications under e-Privacy Law and GDPR. The instructor discusses the challenges of data protection, consent mechanisms, and enforcement issues in the context of online advertising practices.

Instructors (2)

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Official source

https://mediaspace.epfl.ch/media/0_1vbtidmh

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Ontological neighbourhood

Computer engineering

Computer security: Privacy

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