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Lecture
Profiting from Innovation
Description
This lecture covers the importance of intellectual property (IP) for startups, including trade secrets, trademarks, patents, and copyrights. It explains the differences between real, personal, and intellectual property, why countries recognize IP, and how to prevent others from copying your innovations. The lecture also discusses the advantages and disadvantages of each type of IP, highlighting the importance of protecting creative output for entrepreneurial success.
Official source
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