Positioning (marketing)Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness. In order to position products or brands, companies may emphasize the distinguishing features of their brand (what it is, what it does and how, etc.) or they may try to create a suitable (inexpensive or premium, utilitarian or luxurious, entry-level or high-end, etc.) through the marketing mix.
Pharmaceutical formulationPharmaceutical formulation, in pharmaceutics, is the process in which different chemical substances, including the active drug, are combined to produce a final medicinal product. The word formulation is often used in a way that includes dosage form. Formulation studies involve developing a preparation of the drug which is both stable and acceptable to the patients. For orally administered drugs, this usually involves incorporating the drug into a tablet or a capsule.
CodimensionIn mathematics, codimension is a basic geometric idea that applies to subspaces in vector spaces, to submanifolds in manifolds, and suitable subsets of algebraic varieties. For affine and projective algebraic varieties, the codimension equals the height of the defining ideal. For this reason, the height of an ideal is often called its codimension. The dual concept is relative dimension. Codimension is a relative concept: it is only defined for one object inside another.
HyperplaneIn geometry, a hyperplane is a subspace whose dimension is one less than that of its ambient space. For example, if a space is 3-dimensional then its hyperplanes are the 2-dimensional planes, while if the space is 2-dimensional, its hyperplanes are the 1-dimensional lines. This notion can be used in any general space in which the concept of the dimension of a subspace is defined. In different settings, hyperplanes may have different properties.
Animal echolocationEcholocation, also called bio sonar, is a biological sonar used by several animal species. Echolocating animals emit calls out to the environment and listen to the echoes of those calls that return from various objects near them. They use these echoes to locate and identify the objects. Echolocation is used for navigation, foraging, and hunting in various environments. Echolocating animals include mammals, most notably Laurasiatheria, especially odontocetes (toothed whales) and some bat species, and also, using simpler forms, species in other groups such as shrews.
