Market researchMarket research is an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is an important component of business strategy and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market, the market size and the competition. Its techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data.
SmartphoneA smartphone is a portable computer device that combines mobile telephone functions and computing functions into one unit. They are distinguished from older-design feature phones by their more advanced hardware capabilities and extensive mobile operating systems, which facilitate wider software, access to the internet (including web browsing over mobile broadband), and multimedia functionality (including music, video, cameras, and gaming), alongside core phone functions such as voice calls and text messaging.
Big dataBig data primarily refers to data sets that are too large or complex to be dealt with by traditional data-processing application software. Data with many entries (rows) offer greater statistical power, while data with higher complexity (more attributes or columns) may lead to a higher false discovery rate. Though used sometimes loosely partly because of a lack of formal definition, the interpretation that seems to best describe big data is the one associated with a large body of information that we could not comprehend when used only in smaller amounts.
Mobile securityMobile security, or mobile device security, is the protection of smartphones, tablets, and laptops from threats associated with wireless computing. It has become increasingly important in mobile computing. The security of personal and business information now stored on smartphones is of particular concern. Increasingly, users and businesses use smartphones not only to communicate, but also to plan and organize their work and private life.
Mobile telephonyMobile telephony is the provision of telephone services to mobile phones rather than fixed-location phones (landline phones). Telephony is supposed to specifically point to a voice-only service or connection, though sometimes the line may blur. Modern mobile phones connect to a terrestrial cellular network of base stations (cell sites), whereas satellite phones connect to orbiting satellites. Both networks are interconnected to the public switched telephone network (PSTN) to allow any phone in the world to be dialed.
Modular smartphoneA modular smartphone is a smartphone designed for users to upgrade or replace components and modules without the need for resoldering or repair services. The most important component is the main board, to which others such as cameras and batteries are attached. Components can be obtained from open-source hardware stores. This design aims to reduce electronic waste, increase the phone's lifespan, and lower repair costs. However, modular smartphones are generally bulkier and slower than their non-modular counterparts which may make them less attractive for most consumers.
Mobile technologyMobile technology is the technology used for cellular communication. Mobile technology has evolved rapidly over the past few years. Since the start of this millennium, a standard mobile device has gone from being no more than a simple two-way pager to being a mobile phone, GPS navigation device, an embedded web browser and instant messaging client, and a handheld gaming console. Many experts believe that the future of computer technology rests in mobile computing with wireless networking.
Mobile appA mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on desktop computers, and web applications which run in mobile web browsers rather than directly on the mobile device.
T-Mobile UST-Mobile US, Inc. is an American wireless network operator headquartered in Overland Park, Kansas, and Bellevue, Washington, U.S. Its largest shareholder is multinational telecommunications company Deutsche Telekom AG, which , holds a 53.3% majority stake in the company. T-Mobile US is the third-largest wireless carrier in the United States, with 113.6 million subscribers at the end of Q4 2022. The company was founded in 1994 by John W. Stanton of the Western Wireless Corporation as VoiceStream Wireless.
BlackBerry LimitedBlackBerry Limited (formerly Research In Motion) is a Canadian software company specializing in cybersecurity, that was founded in 1984. It originally developed the BlackBerry brand of interactive pagers, smartphones, and tablets. In 2016, it transitioned to a cybersecurity enterprise software and services company under CEO John S. Chen. Its products are used by various businesses, car manufacturers, and government agencies to prevent hacking and ransomware attacks (BlackBerry Cylance, the QNX real-time operating system; BlackBerry Enterprise Server (BlackBerry Unified Endpoint Manager), a Unified Endpoint Management (UEM) platform).
