Comportement organisationnelLe comportement organisationnel est une discipline carrefour qui regroupe l'étude et le management du comportement humain au sein des organisations ainsi que l'étude et le management de ces organisations. Il reprend, aux niveaux de l'individu, du groupe et de l'organisation, les concepts de la psychologie individuelle (et plus particulièrement la psychologie du travail devenue la psychologie organisationnelle), la psychologie sociale au niveau du groupe, la sociologie et plus particulièrement la sociologie des organisations et la sociologie du conflit, l'anthropologie et les sciences politiques.
User researchUser research focuses on understanding user behaviors, needs and motivations through interviews, surveys, usability evaluations and other forms of feedback methodologies. It is used to understand how people interact with products and evaluate whether design solutions meet their needs. This field of research aims at improving the user experience (UX) of products, services, or processes by incorporating experimental and observational research methods to guide the design, development, and refinement of a product.
Target audienceA target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to said intended audience. In marketing and advertising, it is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves.
Positive behavior supportPositive behavior support (PBS) uses tools from applied behaviour analysis and values of normalisation and social role valorisation theory to improve quality of life, usually in schools. PBS uses functional analysis to understand what maintains an individual's challenging behavior and how to support the individual to get these needs met in more appropriate way, instead of using 'challenging behaviours'. People's inappropriate behaviors are difficult to change because they are functional; they serve a purpose for them.
Cible (marketing)A target market, also known as serviceable obtainable market (SOM), is a group of customers within a business's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who exhibit similar characteristics (such as age, location, income or lifestyle) and are considered most likely to buy a business's market offerings or are likely to be the most profitable segments for the business to service by OCHOM Once the target market(s) have been identified, the business will normally tailor the marketing mix (4 Ps) with the needs and expectations of the target in mind.
Administrateur systèmeEn informatique, le titre d'administrateur systèmes désigne la personne responsable des serveurs d'une organisation (entreprise, association, administration). Il travaille au sein d'une DSI (direction des systèmes d'information) ou d'une SSII (société de services en ingénierie informatique). L'administrateur systèmes intervient auprès du DSI (directeur des systèmes d'information), des DBA (Database Administrator, administrateur de bases de données), des administrateurs réseau, des webmestres et apparentés, des développeurs, des responsables bureautique (postes de travail) et enfin des usagers.
Demographic profileA demographic profile is a form of demographic analysis in which information is gathered about a group to better understand the group's composition or behaviors for the purpose of providing more relevant services. In business, a demographic profile is usually used to increase marketing efficiency. This is done by using gathered data to determine how to advertise products or services to specific audiences and identify gaps in marketing strategy. By focusing on a specific audience, a company can more efficiently spend advertising resources to maximize sales.
Similarity measureIn statistics and related fields, a similarity measure or similarity function or similarity metric is a real-valued function that quantifies the similarity between two objects. Although no single definition of a similarity exists, usually such measures are in some sense the inverse of distance metrics: they take on large values for similar objects and either zero or a negative value for very dissimilar objects. Though, in more broad terms, a similarity function may also satisfy metric axioms.
Santéthumb|L'étoile de vie, désignant la santé générale.|120px La santé est . Dans cette définition par l'Organisation mondiale de la santé, OMS, depuis 1946, la santé représente . Elle implique la satisfaction de tous les besoins fondamentaux de la personne, qu'ils soient affectifs, sanitaires, nutritionnels, sociaux ou culturels. Mais cette définition confond les notions de santé et de bien-être. Par ailleurs, et représente donc .
Filtrage collaboratifvignette|Illustration d'un filtrage collaboratif où un système de recommandation doit prédire l'évaluation d'un objet par un utilisateur en se basant sur les évaluations existantes. Le filtrage collaboratif (de l’anglais : en) regroupe l'ensemble des méthodes qui visent à construire des systèmes de recommandation utilisant les opinions et évaluations d'un groupe pour aider l'individu. Il existe trois principaux axes de recherche dans ce domaine, dépendant chacun des données recueillies sur les utilisateurs du système : le filtrage collaboratif actif ; le filtrage collaboratif passif ; le filtrage basé sur le contenu.
