Are you an EPFL student looking for a semester project?
Work with us on data science and visualisation projects, and deploy your project as an app on top of Graph Search.
Lecture
Are you an EPFL student looking for a semester project?
Work with us on data science and visualisation projects, and deploy your project as an app on top of Graph Search.
This lecture covers the marketing mix, including product, price, place, promotion, and people, as well as guerilla marketing strategies such as YOC Challenge, ModCloth's blogger engagement, Fuzz Wax Bar's experiential marketing, and Varusteleka's creative customer service approach.