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Related lectures (32)

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Competitive Strategy: Cereal Partners Worldwide

Explores the competitive strategy of Cereal Partners Worldwide, emphasizing analysis, advantages, sustainability, and strategic planning.

Corporate Strategy: Vertical Integration & Diversification

Explores corporate strategy, vertical integration, diversification, and strategic decision-making using the BCG matrix.

Corporate Strategy: Resources, Capabilities, and Competitive Advantage

Delves into resources, capabilities, and core competencies' role in competitive advantage, using real-world examples and interactive exercises.

Basics of Strategy & Value Proposition

Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.

Marketing & market entry strategy: Part I

Covers foundational marketing concepts, customer understanding, segmentation, and positioning strategies for new ventures.

Competitive Strategy: Differentiation and Cost Leadership

Explores competitive strategy, focusing on differentiation and cost leadership to build growth strategies and gain a competitive edge in the market.

Creating a Value Proposition

Delves into creating a value proposition, exploring types and examples.

Strategic Analysis of Air Transport Industry

Offers a strategic analysis of the air transport industry, examining key companies and providing insights for future success.

Understanding Corporate Strategy

Explores corporate strategy, industry profitability, external influences, and strategic analysis models.

NewsNet: Platform for Media Industry

Presents NewsNet, a platform for media industry, covering value proposition, business model, customer interaction, market strategy, and installation process.