Lecture
This lecture covers the sustainability and developments in robotics technology management, focusing on customer value, sustainable solutions, and collaborative palletizing. It also discusses the ABB portfolio, latest additions, and the innovative IRB 390 robot controllers. The presentation showcases real-world examples like the Nestlé Brazil collaborative palletizer, emphasizing safety, efficiency, and scalability. Additionally, it explores the concept of the Delta Model by Arnoldo Hax, highlighting total customer solutions, system lock-in, and differentiation strategies. The lecture delves into value proposition canvases, jobs to be done, and customer profile ranking, providing insights into creating customer-centric products and services.