Marketing & market entry strategy: Part I

Related lectures (32)

Page 1 of 4

Explores strategic marketing, customer needs, and value proposition for successful marketing strategies.

Delves into tactical marketing strategies, income statements, pricing decisions, and the influence of digital marketing and user-generated content.

Explores core marketing strategy elements, segmentation, positioning, and customer-centric approaches for launching new ventures.

Explores marketing and sales fundamentals, lead generation, KPI tracking, and customer communication strategies for business growth.

Explores marketing strategy for startups, emphasizing customer understanding and competitive advantage.

Discusses the challenges of newness and smallness for startups in marketing.

Explores entrepreneurial marketing, pricing strategies, guerrilla marketing, and public relations for innovative start-ups.

Explores marketing essentials for startups, focusing on customer understanding, segmentation, pricing, and unique selling propositions.

Covers the fundamentals of launching new ventures, focusing on strategic decisions and implementation.

Emphasizes the key steps in understanding customers and competition for new ventures.