Developing a business plan

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Related lectures (32)

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Understanding Customers and Competition: Key Steps and Analysis

Emphasizes the key steps in understanding customers and competition for new ventures.

Market Entry Strategy: Workshop

Delves into market entry strategy essentials, using examples and exercises to teach students how to position themselves effectively in the market.

Business Plan: Funding and Market Analysis

Covers the final pitch of a business plan, investments, funding, and market analysis.

Ergonomics: Presentations

Explores the significance of ergonomics in presentations, emphasizing Logitech's ergonomic products for gaming and office use.

Business Opportunity Evaluation

Focuses on evaluating business opportunities, turning assumptions into testable hypotheses, and using the Market Opportunity Navigator tool with real-life examples.

Strategic Analysis of Air Transport Industry

Offers a strategic analysis of the air transport industry, examining key companies and providing insights for future success.

Marketing & market entry strategy: Part I

Covers foundational marketing concepts, customer understanding, segmentation, and positioning strategies for new ventures.

Business Model: Theory and Application

Explores business model theory, customer value, revenue streams, and cost structures, using real-world examples to illustrate key concepts.

Crafting an Opportunity Exploitation Roadmap and Testing Your Market

Covers the opportunity exploitation roadmap and testing markets for technology-driven startups.

Innovative Presentation Pointer

Delves into creating an innovative presentation pointer with advanced features to streamline file navigation and sharing, addressing user pain points and exploring marketing strategies.