EthnographieL’ethnographie est une pratique du domaine des sciences sociales qui a pour but d'étudier sur le terrain la culture et le mode de vie de peuples, communautés, sociétés, ou autres types de groupes sociaux. Elle est aujourd'hui autant utilisée en anthropologie qu'en sociologie ou en gestion selon que l'objet d'étude porte davantage sur les différentes cultures chez les êtres humains, la société, ou l'économie et les ressources humaines.
Denotation (semiotics)In semiotics, denotation is the surface or the literal meaning, the definition most likely to appear in a dictionary. Drawing from the original word or definition proposed by Saussure (1857-1913), a sign has two parts: as a signifier, i.e. it will have a form that a person can see, touch, smell, and/or hear, and as the signified, i.e. it will represent an idea or mental construct of a thing rather than the thing itself. To transmit information, both the addresser and the addressee must use the same code, whether in the literal sense, e.
IntensionIn any of several fields of study that treat the use of signs—for example, in linguistics, logic, mathematics, semantics, semiotics, and philosophy of language—an intension is any property or quality connoted by a word, phrase, or another symbol. In the case of a word, the word's definition often implies an intension. For instance, the intensions of the word plant include properties such as "being composed of cellulose (not always true)", "alive", and "organism", among others. A comprehension is the collection of all such intensions.
Value (semiotics)In semiotics, the value of a sign depends on its position and relations in the system of signification and upon the particular codes being used. Value is the sign as it is determined by the other signs in a semiotic system. For linguist Ferdinand de Saussure, for example, the content of a sign in linguistics is ultimately determined and delimited not by its internal content, but by what surrounds it: the synonyms redouter ("to dread"), craindre ("to fear"), and avoir peur ("to be afraid") have their particular values because they exist in opposition to one another.
Decoding (semiotics)Decoding, in semiotics, is the process of interpreting a message sent by an addresser (sender) to an addressee (receiver). The complementary process creating a message for transmission to an addressee is called encoding. All communication depends on the use of codes. More traditional communication models always include three main elements: a sender, a transmitter, and a receiver (Fawkes 21). The sender is responsible for “encoding” (i.e., selecting information) their message and putting it through a transmitter (i.
SignA sign is an object, quality, event, or entity whose presence or occurrence indicates the probable presence or occurrence of something else. A natural sign bears a causal relation to its object—for instance, thunder is a sign of storm, or medical symptoms a sign of disease. A conventional sign signifies by agreement, as a full stop signifies the end of a sentence; similarly the words and expressions of a language, as well as bodily gestures, can be regarded as signs, expressing particular meanings.
Syntagmatic analysisIn semiotics, syntagmatic analysis is analysis of syntax or surface structure (syntagmatic structure) as opposed to paradigms (paradigmatic analysis). This is often achieved using commutation tests. "Syntagmatic" means that one element selects the other element either to precede it or to follow it. For example, the definitive article "the" selects a noun and not a verb. Of particular use in semiotic study, a syntagm is a chain which leads, through syntagmatic analysis, to an understanding of how a sequence of events forms a narrative.
Social semioticsSocial semiotics (also social semantics) is a branch of the field of semiotics which investigates human signifying practices in specific social and cultural circumstances, and which tries to explain meaning-making as a social practice. Semiotics, as originally defined by Ferdinand de Saussure, is "the science of the life of signs in society". Social semiotics expands on Saussure's founding insights by exploring the implications of the fact that the "codes" of language and communication are formed by social processes.
Modality (semiotics)In semiotics, a modality is a particular way in which information is to be encoded for presentation to humans, i.e. to the type of sign and to the status of reality ascribed to or claimed by a sign, text, or genre. It is more closely associated with the semiotics of Charles Peirce (1839–1914) than Ferdinand de Saussure (1857–1913) because meaning is conceived as an effect of a set of signs.
Système de signesLe système de signes est un concept clé de la sémiotique. Il est utilisé pour se référer à tout ensemble de signes reliés entre eux. Le terme langage est fréquemment employé comme synonyme de système de signes. Cependant, l’utilisation du terme système de signes est préférable au terme langage pour un certain nombre de raisons. Premièrement, le terme langage est connoté, et quand il est employé, le langage humain est sous-entendu, et plus particulièrement le langage humain parlé.
