Lecture

Market Opportunity Set: Generating Options

Description

This lecture introduces the Market Opportunity Navigator, a tool for innovators and entrepreneurs to identify potential market opportunities. It covers the importance of having a varied set of market opportunities, how to assess core abilities, and provides guidance on generating market opportunities using Worksheet 1.

In MOOC

Instructor

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Official source

https://mediaspace.epfl.ch/media/0_ax3oyiqa

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