Marketing Plan: Strategy, Implementation, and Ethics

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Page 3 of 4

Explores the significance of ergonomics in presentations, emphasizing Logitech's ergonomic products for gaming and office use.

Emphasizes the key steps in understanding customers and competition for new ventures.

Covers marketing concepts like competitive advantage, pricing approaches, and viral marketing.

Covers the use of Slideshare for creating and sharing presentations.

Covers main marketing chapters, Kottler's Five Product Levels, Product Life Cycles, and Marketing Strategies.

Covers the essence of entrepreneurship, identifying opportunities, marketing, funding, and innovation.

Covers core elements of marketing strategy, emphasizing unique competitive advantage.

Covers the final pitch of a business plan, investments, funding, and market analysis.

Explores the implications of the Agile Focus Strategy on venture development and market selection.

Delves into ethics and law in AI, focusing on values, normative ambitions, and ethical challenges.