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Effective Brand Communication
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Related lectures (32)
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Nanoparticles and Risk Management
Explores risk management in nanoparticles, hazardous substances, cryogenic liquids, and magnetic fields, emphasizing safety measures and effective risk assessments.
Mental Models and Mindsets
Explore the impact of mental models and mindsets on academic success and well-being.
The Art of Science Communication
Emphasizes the importance of science communication, focusing on gaining support, building trust, and addressing misinformation.
Strategic Marketing and Technology Commercialization
Covers strategic marketing concepts, real-life case studies, and group projects.
Communication: Computer-Mediated Communication
Explores computer-mediated communication tools, media richness, grounding theory, biases in communication, and managing virtual teams.
Feedback - Assessment for Learning
Delves into the effectiveness of feedback and strategies to enhance its efficacy.
Communication Amid Uncertainty
Explores challenges in human communication, context importance, compression problems, uncertain functionality, and proof verification.
From business model to business plan
Explores the transition from a business model to a business plan and the key components of a business plan.
Teaching without Telling: Questioning Strategies
Emphasizes key skills for effective questioning in teaching and strategies to engage students in active learning.
Strategic Marketing and Market Dynamics
Covers strategic marketing concepts, market dynamics, growth strategies, and business-to-business marketing.