Individuals in Global Space

Related lectures (32)

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Introduces corporate strategy, covering its origins, evolution, key concepts, and importance in firm performance.

Summarizes strategic issues for Smart City managers regarding data, services, and infrastructure layers.

Explores industry evolution, differentiation, and competitive advantage, discussing the impact on firm performance and challenges of change.

Explores industry analysis, competitive forces, and environmental factors influencing strategic decisions in business.

Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.

Explores the Market Opportunity Navigator tool for entrepreneurs to identify target markets.

Introduces the Market Opportunity Navigator, a tool for innovators and entrepreneurs to evaluate which markets to play in.

Explores the Market Opportunity Navigator for identifying and evaluating market opportunities in innovation and entrepreneurship.

Explores the relationship between study scope and objectives in defining research elements.

Explores core marketing strategy elements, segmentation, positioning, and customer-centric approaches for launching new ventures.