Explores the historical development and legal aspects of data protection laws, international instruments, challenges of online tracking, legal bases for processing personal data, and privacy regulations.
Delves into the legal aspects of real-time bidding in online advertising, focusing on data protection laws, consent management challenges, and recent legal implications.
Explores global issues in online advertising, covering major companies, two-sided markets, search engines, ad targeting challenges, data sharing by mobile apps, surveillance capitalism, and Tim Berners-Lee's Solid project.
