Focuses on evaluating business opportunities, turning assumptions into testable hypotheses, and using the Market Opportunity Navigator tool with real-life examples.
Presents NewsNet, a platform for media industry, covering value proposition, business model, customer interaction, market strategy, and installation process.
Explores a startup's strategy to promote sustainability through reusing and reselling construction materials, focusing on market positioning, sales tactics, and community engagement.
Explores how Flyability strategically focused on inspecting boilers in power plants using the Market Opportunity Navigator, leading to significant sales growth.