Explores AI applications in marketing, customer service, recruitment, financial management, arts, labor markets, workplace surveillance, and medical education.
Explores pseudo-sciences, alter-sciences, and cognitive marketing strategies, emphasizing the need for critical evaluation of scientific claims and beliefs.
Covers the presentation of business models, strategies, and marketing plans by teams 8 to 14, emphasizing the importance of feedback and innovative ideas like solar outfits with built-in charging capabilities.
Covers the marketing plan, implementation, and ethics, using the Ford Pinto case as an example.
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