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Business Problem and Solution Models
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Related lectures (32)
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Strategic Marketing: Understanding Customer Needs and Value Proposition
Explores strategic marketing, customer needs, and value proposition for successful marketing strategies.
Launching New Ventures: Crowdfunding
Explores crowdfunding for entrepreneurs, including benefits, practical tips, and key players.
The Sustainable Business Model Canvas: The Customer
Explores customer segments, value proposition, and the triple bottom line.
Understanding Customers and Competition: Key Steps and Analysis
Emphasizes the key steps in understanding customers and competition for new ventures.
Business Problems and Solutions
Analyzes business problems in engine maintenance and repair, focusing on challenges faced by BE engines.
Business Alignment and Process Optimization
Discusses solutions for business/IT alignment and process optimization in a case study involving meetings with the COO and a salesperson.
Value Proposition in Emerging Markets
Delves into value proposition in emerging markets, emphasizing customer needs, differentiation, and key elements of a good value proposition.
Customer-Oriented Organizations
Explores customer-oriented organizations, satisfaction, loyalty, and value in marketing.
Basics of Strategy & Value Proposition
Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.
Market Opportunity Set: Generating Opportunities
Covers generating a Market Opportunity Set by linking core abilities to applications and customers, encouraging creative thinking and broad exploration.
