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Business Problem and Solution Models
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Related lectures (32)
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Entrepreneurial Marketing: Customer Needs & Competition
Explores understanding customer needs, customer value, and analyzing competition for entrepreneurial success.
Entrepreneurial Marketing: Value Proposition
Emphasizes the importance of a strong value proposition in entrepreneurial marketing.
Value Proposition: Creation, Delivery, Capture
Explores the creation, delivery, and capture of value for customers through the concept of value proposition.
Product Discovery: Testing Value and Viability
Focuses on understanding customers, testing value, and ensuring business viability in product management.
Developing Your Marketing Strategy
Explores core marketing strategy elements, segmentation, positioning, and customer-centric approaches for launching new ventures.
Understanding Customers & Competition
Emphasizes understanding customer needs, values, and competitor analysis for entrepreneurial success.
Market Opportunity Set: Generating Strategies
Introduces the Market Opportunity Navigator tool for identifying and evaluating potential market opportunities in innovation and entrepreneurship.
IT Strategy: IT Services
Explores IT services, including examples, types, catalogs, and technical aspects.
Sustainability of Technology: Robotics and Developments
Explores sustainability and developments in robotics technology, focusing on customer value, collaborative palletizing, and the Delta Model.
Creating a Value Proposition
Delves into creating a value proposition, exploring types and examples.