Intellectual Property: Integrated Strategies for Business Success

About
Privacy
Disclaimer

Graph Chatbot

Related lectures (32)

Page 2 of 4

Covers the importance of trademarks, patents, and the patent application process in detail for EPFL Microtechnology Master students.

Marketing & Sales Strategy: Fundamentals and Implementation

Explores marketing and sales fundamentals, lead generation, KPI tracking, and customer communication strategies for business growth.

Agile Focus Strategy

Covers the Agile Focus Strategy for innovators and entrepreneurs to design market opportunities.

Strategic Marketing & Technology Commercialization

Covers expectations, organization, teamwork, decision-making, brand identity, and case study tips.

Intellectual Property: Concepts and Case Studies

Covers intellectual property concepts, patents, trademarks, and industrial design, with case studies on trademark disputes and innovative patent filings.

Intellectual Property: MEC Projects

Explains intellectual property in MEC projects at EPFL, covering ownership, types, and transfer.

Intellectual Property and Data Protection

Explores intellectual property, trademarks, patents, copyright, trade secrets, and data protection laws, emphasizing the importance of safeguarding personal data and complying with regulations.

Intellectual Property: Basics

Explores the basics of intellectual property, including types and protection mechanisms.

Strategic Marketing and Technology Commercialization

Covers strategic marketing concepts, real-life case studies, and group projects.

Entrepreneurial Marketing

Explores entrepreneurial marketing, pricing strategies, guerrilla marketing, and public relations for innovative start-ups.