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Lecture
Market Opportunity Navigator: Evaluate Market Opportunities
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Related lectures (32)
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Market Opportunity Navigator: Overview and Applications
Covers the Market Opportunity Navigator, a tool for identifying and evaluating market opportunities for innovators and entrepreneurs.
Market Opportunity Navigator: Evaluation
Introduces the Market Opportunity Navigator tool for evaluating market opportunities and addresses common questions on market evaluation parameters.
Base of the Pyramid: Technologies, Innovations and Emerging Markets
Explores innovation strategies, product design, global strategies, and challenges at the base of the pyramid in emerging markets.
Market Opportunity Set: Generating Options
Covers the Market Opportunity Navigator tool for identifying potential market opportunities and provides guidance on generating options.
Market Opportunity Set: How to Generate
Explores the importance of selecting the right market opportunities for success and long-term impact in entrepreneurship.
Value Proposition & Business Model
Explores creating value propositions and business models for various ventures, emphasizing market evaluation and revenue generation.
Market Opportunity Evaluation
Covers evaluating market opportunities using a scoring system and worksheet.
Market Opportunity Evaluation
Covers evaluating market opportunities, assessing value creation potential, and understanding economic viability for informed market entry decisions.
Launching New Ventures: Linking Technologies & Markets
Covers identifying business opportunities, analyzing markets, and the 'killer application'.
Market Opportunity Set: Generating Options
Emphasizes the importance of selecting options at the right level of abstraction for a consistent Market Opportunity Set.