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Mass Customization: mi Adidas
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Related lectures (32)
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Market Opportunity Navigator: Business Tools Integration
Discusses integrating the Market Opportunity Navigator with business tools for strategic planning and market selection.
Applied Corporate & Industry Analysis
Explores SWOT analysis for business strategy, emphasizing practical applications and real-world scenarios.
Understanding Corporate Strategy
Explores corporate strategy, industry profitability, external influences, and strategic analysis models.
Launching New Ventures
Explores distinctive competence, competitive advantage, segmentation, positioning, and implementation in launching new ventures, including guerilla marketing and crowdfunding.
Market Opportunity Navigator: Applying Strategies
Explores the Market Opportunity Navigator for identifying and evaluating market opportunities in innovation and entrepreneurship.
Value Proposition & Business Model
Explores creating value propositions and business models for various ventures, emphasizing market evaluation and revenue generation.
Understanding Customers and Competition: Key Steps and Analysis
Emphasizes the key steps in understanding customers and competition for new ventures.
Business Model Innovation
Explores business model innovation, risk-taking, strategy basics, and the Business Model Canvas.
Developing Your Marketing Strategy
Covers core elements of marketing strategy, emphasizing unique competitive advantage.
Go to Market Strategy: Cereal Partners Worldwide
Explores the go-to-market strategy of Cereal Partners Worldwide, covering competitive advantages, sustainability commitments, and regenerative agriculture.
