Tactical Marketing: ExecutionDelves into tactical marketing strategies, income statements, pricing decisions, and the influence of digital marketing and user-generated content.
Entrepreneurial MarketingExplores entrepreneurial marketing, pricing strategies, guerrilla marketing, and public relations for innovative start-ups.
Regulation of Therapeutic ProductsExplores the regulation of therapeutic products, covering legal requirements, product classification, market access, and advertising rules.
Marketing Strategy EssentialsExplores marketing essentials for startups, focusing on customer understanding, segmentation, pricing, and unique selling propositions.